AI Insights · Timothy · April 2021
Dance Games Dominate iOS in Europe for Q1 2021
A review of the top 5 dance game apps on iOS in Europe for Q1 2021 reveals intriguing trends in downloads and user engagement. Sensor Tower provides detailed insights into their performance.
The first quarter of 2021 has been an active season for dance game enthusiasts on iOS in Europe. At Sensor Tower, we've seen varying trends across the top five dance game applications. Let's dive into the data.
Just Dance Now, published by Ubisoft, showed a significant fluctuation in weekly active users, peaking at nearly 100K in late December and ending the quarter with a surge to 88K. The app's downloads saw a similar trend, with a notable jump to 57K in the final week of March. Revenue for the app started at $26K and saw a dip before climbing back up to $24K.
Coco Play's Ice Skating Ballerina experienced a steady performance with weekly active users starting at around 14K and slightly decreasing over the quarter. Downloads for the app maintained a consistent range between 3K and 6K, and revenue showed mild fluctuations, starting at $1K and closing at $900.
Another Coco Play title, Dance Clash: Ballet vs Hip Hop, saw its weekly active users decrease from 11K to 7K. Downloads had a significant spike to 7K in early February but otherwise remained between 3K and 5K. Revenue peaked at $691 in mid-February and ended the quarter at $555.
The publisher's Acrobat Star Show revealed a decline in weekly active users from 10K to 7K. Downloads followed a downward trend until a notable increase to 6K in the last week of March. The app's revenue started at $916 and saw a slight increase to $683 by the end of the quarter.
Lastly, Hip Hop Battle - Girls vs Boys showed a rise in weekly active users from 4K to 6K by late March. The app's downloads witnessed an upward trend, peaking at 4K in the same period. Revenue for this app remained below $300 throughout the quarter.
For more detailed insights and data on app performance, Sensor Tower is the go-to source for app market intelligence.